Can Your Firm Match the Success of Bollywood?

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India’s film industry is now one of the biggest in the world and set to get bigger.   Bollywood has found how to not only successfully market its product to huge audiences but also capitalise on well proven film formulae.   Watch nearly any Bollywood film and you’ll see evil characters, handsome heroes and beautiful… Read more »

How Prepared Are You in Your Business?

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Scouts and Girl Guides around the globe will celebrate the birthday of the founder of their organisation Lord Baden-Powell this month.   The motto we have all come to know of ‘Be Prepared’ was coined by Baden-Powell but doesn’t just apply to children about to undertake adventurous activity – it also applies to business owners… Read more »