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You have a message to sell and the Media is on your doorstep. How do you handle the waiting Media scrum? We all watch TV and have seen people in the news interviewed by the Media in gentle and ferocious circumstances depending whether it is the launch of a new product or the announcement… Read more »
We are awash with Media all day and all night. The radio is heard first thing in the morning followed by any TV news updates. Mid-morning most senior executives will do a double check of the online news services to ensure their industry is not under attack or vulnerable to growing issues. By afternoon… Read more »
